Studio Tiss oversaw the awards ceremonies, press office, and social media communication for the 127th edition.

The 127th edition of Fieracavalli comes to a close today, marking significant growth compared to 2024: over 140,000 visitors, attendees from 79 countries, 12 exhibition halls, 6 outdoor areas, 2,200 horses from 60 breeds, 700 companies from 25 countries, and more than 200 events.
The new exhibition layout supported the return of horse racing with the first International Horse Racing Pavilion promoted by MASAF, alongside masterclasses, the Healthcare & Leisure Area, and the new food area curated by Filippo Polidori. The “Bellezza” Golden Gala was also highly appreciated.

The 2025 edition was inaugurated by the President of the Chamber of Deputies Lorenzo Fontana, Deputy Prime Minister Matteo Salvini, and MASAF Minister Francesco Lollobrigida.

According to Federico Bricolo, President of Veronafiere, this was “the best Fieracavalli ever,” made possible through collaboration between institutions, companies, and 35 breeding associations, supporting a sector worth over €3 million and employing more than 100,000 people. Partnerships with FEI, FISE, MASAF—bringing horse racing back to the fair after 25 years—and ICE Agency have been strengthened. New sporting highlights are planned for 2026, including the debut of the Stefano Ricci Top 10 Dressage and the final of the Italia Polo Challenge.

General Director Adolfo Rebughini highlighted a new record in international attendance—nearly 80 countries—thanks to a more engaging, cross-disciplinary, and experience-driven format, capable of attracting brands from fashion, automotive, and technology. The event’s diplomatic dimension was also reinforced through the partnership with the Salon du Cheval d’El Jadida and the presence of Morocco as the Guest of Honour for 2025. Fieracavalli thus confirms itself as a global hub that promotes and showcases Italian equestrian excellence worldwide.

#StudioTISS x #Fieracavalli #Veronafiere